Facebook Conversions (for Business admins) + Shopify

Create facebook conversion events for new Shopify customers

Effortlessly track your new Shopify customers with this seamless workflow that connects your online store to Facebook Conversions. When a new customer is added on Shopify, the workflow sends an event to Facebook Conversions, ensuring the valuable data gets captured and can be used to optimize your marketing efforts. Boost your business by staying up to date on customer interactions and streamlining your data transfer process.

When this happens...
New Customer
Triggers when a new customer is added to your Shopify account.
TriggerScheduled
automatically do this!
Send Other Event
Publish other events to Facebook
ActionWrite

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Supported triggers and actions

What does this mean?

New Blog
Triggers when a new blog is added to your Shopify store.
Trigger
Scheduled
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New Customer
Triggers when a new customer is added to your Shopify account.
Trigger
Scheduled
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- Abandoned Cart Age (Hours)Required
Trigger
Scheduled
Try It
New Draft Order
Triggers when a new draft order is created
Trigger
Instant
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New Order
Triggers when an order is created (with line item support).
Trigger
Instant
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New Product
Triggers when a product is created.
Trigger
Instant
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New Tag Added to Customer
Triggers when a new tag is added to a customer.
Trigger
Scheduled
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Updated Order
Triggers when an order is updated (with line item support).
Trigger
Instant
Try It
- Product IDRequired
- Add New Image - File
- Add New Image - Alt Text
- Choose Existing Image
- Price
- Compare-at Price
- Charge Tax On This Variant?
- Cost Per Item
- SKU (Stock Keeping Unit)
- Barcode (ISBN, UPC, GTIN, etc.)
- Track Quantity?
- Continue Selling When Out of Stock?
- This Is a Physical Product
- Weight
- Weight Unit
- Country/Region of Origin
- Harmonized System (HS) code
- Position
- Requires Components
- Tax Code
Action
Write
- Email
- Product
- Product Variant
- Product Quantity
- Product Title
- Product Price
- Weight in Grams
- Note
- Discount - Type
- Discount - Amount
- Discount - Code
- Additional Details
- Tags
- Shipping Address Instructions
- Shipping Address - First name
- Shipping Address - Last name
- Shipping Address - Company
- Shipping Address - Phone
- Shipping Address - Address
- Shipping Address - Address con't
- Shipping Address - City
- Shipping Address - Country
- Shipping Address - State/Province/Region
- Shipping Address - Postal/Zip code
- Billing Address Instructions
- Billing Address - First name
- Billing Address - Last name
- Billing Address - Company
- Billing Address - Phone
- Billing Address - Address
- Billing Address - Address con't
- Billing Address - City
- Billing Address - Country
- Billing Address - State/Province/Region
- Billing Address - Postal/Zip code
Action
Write
- Email
- Product
- Product Variant
- Product Quantity
- Product Title
- Product Price
- Weight in Grams
- Note
- Discount - Type
- Discount - Amount
- Discount - Code
- Additional Details
- Tags
- Shipping Address Instructions
- Shipping Address - First name
- Shipping Address - Last name
- Shipping Address - Company
- Shipping Address - Phone
- Shipping Address - Address
- Shipping Address - Address con't
- Shipping Address - City
- Shipping Address - Country
- Shipping Address - State/Province/Region
- Shipping Address - Postal/Zip code
- Billing Address Instructions
- Billing Address - First name
- Billing Address - Last name
- Billing Address - Company
- Billing Address - Phone
- Billing Address - Address
- Billing Address - Address con't
- Billing Address - City
- Billing Address - Country
- Billing Address - State/Province/Region
- Billing Address - Postal/Zip code
- Send Receipt
- Send Fulfillment Receipt
- Location
- Inventory Behaviour
- Financial Status
- Fulfillment Status
- Code
- Title
- Price
- Discounted Price
- Source
Action
Write
- CustomerRequired
- First Name
- Last Name
- Email Address
- Tags
- Phone Number
- Note
- Tax Exempt
- Accepts Marketing
Action
Write
- ProductRequired
- Title
- Product Type
- Vendor
- Product Description
- Tags
- Price
- Images
- SKU
- Inventory Policy
- Is Published?
- Publish to Point of Sale
Action
Write
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Name
- Email
Action
Search
- Owner ResourceRequired
- Owner IdRequired
Action
Search
- Product TitleRequired
Action
Search
- Name
- Email AddressRequired
- First NameRequired
- Last NameRequired
- Company Name
- Street Address
- Street Address Line 2
- City
- State
- State/Province Code
- Country
- Zip Code
- Phone
- Tags
- Note
- Accepts Marketing
- Tax Exempt
- Send E-Mail Invite
Action
Search or write
- Product TitleRequired
- Product TypeRequired
- VendorRequired
- Product Description
- Tags
- Published At
- Price
- Inventory Policy
- Image URL
- More Image URLs
- SKU
- Is Published?
- Publish to Point of Sale
Action
Search or write
Send Funnel Event
Publish Facebook lead updates from your funnel.
Action
Write
Send Other Event
Publish other events to Facebook
Action
Write

- BlogRequired
Trigger
Scheduled
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Customer Account Enabled
Triggers when a customer account is enabled.
Trigger
Instant
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New Cancelled Order
Triggers whenever an order is cancelled (with line item support).
Trigger
Instant
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New Fulfilled Order
Triggers when an order is fulfilled (with line item support).
Trigger
Instant
Try It
New Paid Order
Triggers when an order is paid (with line item support).
Trigger
Instant
Try It
New Refund
Triggers when a refund or partial refund occurs.
Trigger
Instant
Try It
Updated Customer
Triggers when a customer's information is updated.
Trigger
Instant
Try It
- BlogRequired
- TitleRequired
- Author NameRequired
- ContentRequired
- Featured Image URL
- Excerpt/Summary
- Tags
- Is Published?
Action
Write
- First NameRequired
- Last NameRequired
- Email AddressRequired
- Company Name
- Street Address
- Street Address Line 2
- City
- State
- State/Province Code
- Country
- Zip Code
- Phone
- Tags
- Note
- Accepts Marketing
- Tax Exempt
- Send E-Mail Invite
Action
Write
- LocationRequired
- ProductRequired
- Product VariantRequired
- Adjust Quantity By
- Set Quantity To
Action
Write
- TitleRequired
- Product TypeRequired
- VendorRequired
- Product Description
- Tags
- Published At
- Price
- Inventory Policy
- Image URL
- More Image URLs
- SKU
- Is Published?
- Publish to Point of Sale
Action
Write
- Order IDRequired
- Email
- Notes
- Phone
- Buyer Accepts Marketing?
- Remove Customer from Order?
- Tags
- Additional Details
- Shipping Address - Line 1
- Shipping Address - Line 2
- Shipping Address - City
- Shipping Address - Company
- Shipping Address - Country
- Shipping Address - First Name
- Shipping Address - Last Name
- Shipping Address - Latitude
- Shipping Address - Longitude
- Shipping Address - Name
- Shipping Address - Phone
- Shipping Address - Province
- Shipping Address - Province Code
- Shipping Address - ZIP
Action
Write
- ProductRequired
- Product VariantRequired
- Title
- Price
- Compare at Price
- SKU
Action
Write
Get specific order by ID
Get details of an order using Order ID
Action
Write
- Order IDRequired
Action
Search
- IdsRequired
Action
Search
- ProductRequired
- Product Variant TitleRequired
- Exact MatchRequired
Action
Search
- Product TitleRequired
- Product TypeRequired
- VendorRequired
- Product Description
- Tags
- Published At
- Price
- Inventory Policy
- Image URL
- More Image URLs
- SKU
- Is Published?
- Publish to Point of Sale
Action
Search or write
- ProductRequired
- TitleRequired
- Exact MatchRequired
- Price
- Compare at Price
- SKU
- Inventory Policy
Action
Search or write
Send Lead Event
Publish lead events to Facebook
Action
Write
Send Purchase Event
Publish purchase events to Facebook
Action
Write

About Facebook Conversions (for Business admins)

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.

Help

Related categories

Ads & Conversion

About Shopify

Shopify is a simple way to create an online store to list products, collect credit card payments, and ship your goods.

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Related categories

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Facebook Conversions (for Business admins) + Shopify

Create facebook conversion events for new Shopify customers

New Blog

New Customer

New Abandoned Cart

New Draft Order

New Order

New Product

New Tag Added to Customer

Updated Order

Create Product Variant

Product IDRequired

Add New Image - File

Add New Image - Alt Text

Choose Existing Image

Price

Compare-at Price

Charge Tax On This Variant?

Cost Per Item

SKU (Stock Keeping Unit)

Barcode (ISBN, UPC, GTIN, etc.)

Track Quantity?

Continue Selling When Out of Stock?

This Is a Physical Product

Weight

Weight Unit

Country/Region of Origin

Harmonized System (HS) code

Position

Requires Components

Tax Code

Create Draft Order

Email

Product

Product Variant

Product Quantity

Product Title

Product Price

Weight in Grams

Note

Discount - Type

Discount - Amount

Discount - Code

Additional Details

Tags

Shipping Address Instructions

Shipping Address - First name

Shipping Address - Last name

Shipping Address - Company

Shipping Address - Phone

Shipping Address - Address

Shipping Address - Address con't

Shipping Address - City

Shipping Address - Country

Shipping Address - State/Province/Region

Shipping Address - Postal/Zip code

Billing Address Instructions

Billing Address - First name

Billing Address - Last name

Billing Address - Company

Billing Address - Phone

Billing Address - Address

Billing Address - Address con't

Billing Address - City

Billing Address - Country

Billing Address - State/Province/Region

Billing Address - Postal/Zip code

Create Order